Topic · Format
Marketing — Podcast
S01E19 • Social Media’s News Takeover
Podcast
This episode, inspired by The New News Feed: Social Media’s News Takeover, explores how social platforms have fundamentally transformed news consumption.
S01E20• The Rise of Polyworking in Marketing
Podcast
This episode, inspired by The Polyworking Marketer: Navigating Growth in a Multi-Skilled World, explores how today’s marketers are evolving into hybrid operators — part strategist, part creator, part analyst.
S01E07 • Generations and Marketing Personas: Crafting Strategies That Resonate
Podcast
In this episode, also analysed in a detailed article at the GrowthRocks Blog, we break down the powerful interplay between generational traits and marketing personas.
S01E18 • Growth Hacking Was Never a Trend.
Podcast
This episode based on Growth Hacking Was Never a Trend. It Was a Mindset emphasizes that growth hacking transcends fleeting trends and is rooted in a mindset of continuous experimentation and data-driven decision-making.
S01E11 • Is blogging dying?
Podcast
There’s a question floating around marketing circles: is blogging still worth it, or has it lost its impact? In this episode, we unpack the key points from GrowthRocks’ article “Is Blogging Dying?” and take a closer look at what’s actually changing in the content landscape.
S01E10 • Guest blogging is dead
Podcast
What if guest blogging didn’t die—it evolved? In this episode, inspired by GrowthRocks’ article "Guest Blogging is Dead." we explore the deeper shifts behind this once-powerful content strategy.
S01E01 • Democratizing Innovation
Podcast
Our podcast isn’t just another resource for the average marketer—it’s designed for marketers and brands who want to stay at the forefront of digital and growth marketing. We focus on the key developments shaping the industry, from emerging trends to game-changing strategies, with AI playing a significant role in the conversations we share.
S01E16 • Growth Hacking vs. Tranditional Digital Marketing
Podcast
Forget what you know about marketing. This isn’t about fluffy KPIs, siloed campaigns, or chasing vanity metrics.
S01E33 • The Core Reality and Your Hero Diagram
Podcast
In this episode “AI Overviews: The Core Reality and Your Hero Diagram,” breaks down the seismic shift in the search landscape where impressions are no longer the ultimate metric and Click-Through Rate (CTR) has become the new survival skill.
S01E24 • How Betting on the Future Made Us Stronger Today
Podcast
This episode, inspired by How Betting on the Future Made Us Stronger Today, explores how taking bold, forward-facing risks can reshape a company’s DNA—from reactive to resilient, from uncertain to unstoppable.
S01E27 • Welcome to the Era of Story-Driven Brands
Podcast
This episode, inspired by The Rise of Story-Driven Brands, explores why story—not strategy decks or feature lists—is becoming the most powerful asset in modern branding.
S02E03 • Interview: If You Are Good, AI Will Make You Better; but If You Are Bad ...
Interview · Podcast
In this eye-opening episode, Theo Moulos, CEO of GrowthRocks, dives deep into AI's transformative power and challenges in digital marketing.
S02E01 • Interview: From Growth Hacking to AI
Podcast · Interview
In this episode, we sit down with Theo Moulos (CEO of GrowthRocks), a seasoned expert with a unique, diversified background. Discover how this diverse foundation led to the creation of GrowthRocks and how "growth hacking" became the perfect framework to combine strategy, technology, and creativity.
S01E30 • The War of (Mood) Boards
Podcast
This article, Mixboard: The Ultimate Startup Dashboard for Growth Teams, explores how startups can centralize their growth data, experiments, and insights in one powerful visual hub